Website: shopelinue.com

Contact Email: info@shopelinue.com

Elinue (“we”, “our”, “us”) is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal data when you visit or make a purchase from shopelinue.com.

1. Information We Collect

We may collect the following types of personal information:

• Identity Data: Full name, email address, phone number, billing and shipping address.
  
• Payment Data: Payment method details (we do not store card details – all payments are processed securely by our payment providers).
  
• Order Data: Items purchased, order history, delivery details.
  
• Technical Data: IP address, browser type, device information, cookies, and browsing behaviour.
  
• Marketing Data: Your preferences in receiving marketing emails and communications.
  

2. How We Use Your Information

We use your personal data to:

• Process and fulfil your orders.
  
• Provide customer support.
  
• Improve our website and shopping experience.
  
• Send order updates, confirmations, and shipping notifications.
  
• With your consent, send marketing communications, promotions, and offers.
  

3. Lawful Basis for Processing (UK GDPR)

We process your personal data on the following lawful bases:

• Contractual necessity – to fulfil your purchase and deliver your order.
  
• Legitimate interests – to improve our services and protect against fraud.
  
• Consent – for marketing communications (you can unsubscribe anytime).
  
• Legal obligation – to comply with applicable tax and accounting laws.
  

4. Data Retention

We keep your data only as long as necessary:

• Order records – up to 6 years (for tax and legal purposes).
  
• Marketing data – until you unsubscribe or request deletion.
  
• Account data – until you close your account with us.
  

5. Sharing of Data

We never sell your data. We only share personal information with trusted third parties, including:

• Payment processors (e.g., Stripe, PayPal, Shopify Payments).
  
• Shipping carriers and logistics providers.
  
• IT and analytics services that help us run our website.
  

All partners are bound by data protection agreements.

6. Your Rights (UK GDPR)

You have the right to:

• Access your personal data.
  
• Request corrections or updates.
  
• Request deletion of your data.
  
• Restrict or object to processing.
  
• Data portability (receive a copy of your data).
  
• Withdraw consent for marketing at any time.
  

To exercise your rights, contact us at info@shopelinue.com.

7. Cookies

Our website uses cookies to improve your experience. For more details, see our separate Cookie Policy.

8. Data Security

We take appropriate technical and organisational measures to protect your data, including encryption, secure servers, and limited access protocols.

9. Complaints

If you believe we have not handled your data correctly, you can lodge a complaint with the Information Commissioner’s Office (ICO): www.ico.org.uk